2012 was another great year, and cause for a beer (cracking open a Dale's Pale Ale right now to enjoy while writing this post!). You might wanna grab a beer as well – the Oskar Blues 2012 State of the Beer Address is gonna take a lil' while!
To recap, we celebrated our 10 Year CANniversary, a 52% increase in sales, a new brewery in Brevard, NC, and our revenue grew by 49%, outpacing industry growth by almost 40%. Hot damn.
In early 2012, we wrapped up the $4+ million improvement project in our Longmont facility – the expansion included 14 additional 200-bbl fermenters and two 400-bbl bright beer tanks (seriously, you could set up shop in there and have more room than a standard studio apartment. I was tempted to try, but the production crew wasn't sold on it.), which allowed the brewery to grow from 59,000 barrels in 2011 to 85,750 barrels in 2012. We also brought on board our new canning line. This is a magic making machine, with the ability to can 300 cans per minute. The Magic-Maker also allowed us to introduce 16oz cans of Deviant Dale's IPA & G'Knight Imperial Red IPA, after which we asked ourselves, “Does size matter?” And we decided that in some cases it does, and so then came along 19.2oz Imperial Pint cans of Dale's Pale Ale, the first American brewery to use ever use the package.
And that's not the only new package we released last year. In May, we unveiled Chaka Belgian Ale, a CANlaboration with our friends from Sun King Brewing Company, in a 16oz Aluma-Tek resealable can from Ball Corporation. Since that debut, we also used the can for our second CANlaboration with Sun King, The Deuce, a hoppy brown ale. Our rootbeer, B. Stiff & Sons, has also found itself in these cans – perfect for many outdoor activities!
Our Longmont brewery taproom, The Tasty Weasel, which won Best Taproom from both 5280 Magazine & Denver Westword, got a facelift as well, resulting in a new patio and additional production space.
With the fast growth, we landed a spot on the Brewers Association's annual Top 50 Craft Breweries List, as well as on Denver Business Journal's “Fastest Growing Private Companies” list. Dale also accepted his award for Entrepreneur of the Year – Mountain Region. Just a good ol' boy with big dream!write my research paper